Electric Mop Market Rising Trends, Territorial Outlook and Industry Growth Prospects 2020-2026

The Electric Mop Market is set to record significant gains over the forthcoming timeframe owing to the increasing demand for home appliances along with the rising adoption of user-friendly electric cleaning equipment. Increasing levels of consumer disposable income has resulted in people opting for solutions that make household chores more convenient and effort-free, which is leading them to products like electric mops and automated vacuum cleaners rather than the traditional alternatives.

Meanwhile, strict regulations related with the cleaning of floors with chemicals across regions such as North America and Europe are also playing a notable role that is fueling the demand for electric mops in these regions.

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Consequently, key participants in the electric mop market are focusing towards the expansion of their presence by launching novel products. Citing an instance, in February 2020, Aldi, a German family-owned supermarket chain, reportedly launched a new robotic mop at the price of approximately £159.99. The product would be available for purchase across online platforms only. The robotic mop cleans the floor for up to nearly 80 minutes and charges in around five hours. It also works best for hard wood floors such as those in the bathroom and kitchen. Some of the additional features including wet cleaning function, remote control, automatic cleaning, detachable water tank, various sensors among others are making the product more appealing to potential buyers.

 

As per a Global Market Insights, Inc., report, electric mop market is estimated to surpass a $250 million valuation by 2026.

 

In terms of sales channels, the offline sales channel segment would continue to observe strong growth as many consumers across the globe still prefer to test the device physically and check its working functionality firsthand. The offline sales channel provides an extensive range of benefits to the consumers such as physical checks, customer satisfaction, and instant delivery option, thus fueling the segmental growth.

On the geographical front, Middle East & Africa electric mop market will witness a steady growth trend owing to the positive outlook of the region’s tourism industry and introduction of numerous laws related to cleanliness. As per the Department of Culture and Tourism, Abu Dhabi, hygiene across the hotel should be maintained to its highest level across rooms, corridors, and exterior as well as interior premises of the hotels. Key market players operating in the region provide custom electric mops based on the floor type and requirement. In addition, the rapidly growing e-commerce sector in the region is also majorly contributing towards elevating sales of e-mops.

 

Meanwhile, the Asia-Pacific electric mop market is pegged to witness substantial growth over the coming years due to the increasing demand for user friendly machines and home appliances among individuals. The increasing trend of smart cities and smart buildings in countries like Japan, China, and India have further increased the demand for technologically advanced appliances and equipment in order to reduce the manual work. This is likely to fuel the market outlook over the coming years. Additionally, rising disposable income has increased the purchasing power of the consumers, which is expected to drive the market revenue further. Moreover, the region’s expanding tourism sector and rapidly developing residential and commercial infrastructure across countries like India and China would further make a positive impact on market growth.

 

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At present, to meet rising demand across the globe, industry players are actively focus on expanding their production capacities by using advanced technologies. Citing an instance, in January 2020, LG Electronics, a multinational electronics company, reportedly launched two novel cleaning products, namely the CordZero ThinQ Robotic Mop, and A9 Stick Vacuum at the CES 2020, with new mopping capabilities.

 

The firm’s innovative Power Drive Mop technology has been used to improve the mopping capabilities of both the new cleaning products. Additionally, the CordZero ThinQ Robotic Mop also features power driven dual spin mops with improved Dual Eye technology. Enabled with a Dual eye camera, the product can precisely detect and identify its nearby surroundings to avoid clashing with pets and furniture.

 

Alfred Kärcher SE & Co. KG., Stanley Black & Decker, Inc, Bissell Inc., SharkNinja Operating LLC, and TTK Prestige Limited among many others are some of the key players operating in the electric mop market.

Browse key industry insights spread across 230 pages with 379 market data tables and 24 figures & charts from the report, Electric Mop Market in detail along with the table of contents:

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Report Content

Chapter 3   Industry Insights

3.1    Industry segmentation

3.2    Impact of COVID-19 on electric mop industry landscape

3.2.1    Global outlook

3.2.2    Regional impact

3.2.2.1    North America

3.2.2.2    Europe

3.2.2.3    Asia Pacific

3.2.2.4    Latin America

3.2.2.5    MEA

3.2.3    Industry value chain

3.2.3.1    Research & development

3.2.3.2    Manufacturing

3.2.3.3    Marketing

3.2.3.4    Supply

3.2.4    Competitive landscape

3.2.4.1    Strategy

3.2.4.2    Distribution network

3.2.4.3    Business growth

3.3    Industry ecosystem analysis

3.3.1    Component suppliers

3.3.2    Technology providers

3.3.3    Manufacturers

3.3.4    End use landscape

3.3.5    Distribution channel analysis

3.3.6    Vendor matrix

3.4    Technology & innovation landscape

3.5    Regulatory landscape

3.5.1    North America

3.5.2    Europe

3.5.3    Asia Pacific

3.5.4    Latin America

3.5.5    MEA

3.6    Industry impact forces

3.6.1    Growth drivers

3.6.1.1    Increasing demand for steam electric mop in North America and Europe

3.6.1.2    Growing demand for technological advanced mops

3.6.1.3    Rising urbanization in Latin America region

3.6.1.4    Growth in electronic appliances market in MEA

3.6.1.5    Increasing consumer awareness and product popularity in Asian countries

3.6.2    Industry pitfalls & challenges

3.6.2.1    High cost of equipment

3.6.2.2    Availability of alternative floor cleaning equipment

3.7    Growth potential analysis

3.8    Porter's analysis

3.8.1    Supplier power

3.8.2    Buyer power

3.8.3    Threat of new entrants

3.8.4    Threat of substitutes

3.8.5    Internal rivalry

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